Innovation at the heart
Innovation is too often misunderstood, seen as a ‘nice to have’, confused with incremental improvement, or assumed to emerge naturally over time. But for large, complex initiatives, it must be intentional, structured, and embedded from the start.
This requires dedicated funding, long-term partnerships, empowered leaders, and supportive environments where ideas can be tested safely. In high-cost, high-risk public sector projects, the instinct is often to minimise risk and stick with the familiar. Yet this approach prevents true transformation.
A positive example is GBRx, the Great British Railways Innovation Hub [3]. As the network reforms, GBRx will bring in private sector expertise, simplify operations, and encourage collaboration. Outgoing Network Rail CEO Andrew Haines has been clear: this is not about nationalisation, but about making the railway simpler, more efficient, and more responsive. GBRx signals a cultural shift, recognising innovation not as a risk, but as the route to smarter, better outcomes.
Embedding innovation doesn’t always require major programmes. It can start with small but deliberate steps: setting aside ‘innovation hours’, running design-thinking workshops using approaches such as the Double Diamond, or creating small-scale innovation hubs. The point is to treat innovation as a culture to be nurtured and sustained, not a one-off initiative.